Yavrio Gold Sponsor at Directions North America 2026

Yavrio is excited to be sponsoring Directions North America 2026, one of the most important events in the Microsoft Dynamics 365 Business Central ecosystem. This year, the team will be presenting three sessions that explore the future of embedded finance, partner growth, and modern B2B marketing.

Alongside our sessions, our team will be at the heart of the event on the show floor. Our booth G14 will be a central meeting point for partners, customers, and Microsoft leaders who want to explore what truly embedded finance looks like in practice.

Our speaking sessions

Make Money Move: Real-Time Banking, Fully Embedded in Dynamics 365
April 27, 2026 | 04:45 PM – 05:15 PM | Bayhill 20 (90 - RT)
Speaker: Phillip Dawson, VP Sales & Partnerships, Yavrio

We will show how Yavrio embeds real-time banking directly into Business Central, connecting to 15,000+ banks, removing CSV-based processes, and enabling real-time payments, reconciliation, and cash visibility inside the ERP.

B2B Is Not an Excuse to Be Boring: 10 Marketing Moves Microsoft Partners Should Steal from B2C
April 29, 2026 | 03:45 PM – 04:30 PM | Celebration 14–15 (80)
Speakers: Khaled Nassra, Cloud GTM Catalyst | Tom Pike, COO, Yavrio

We will explore how Microsoft partners can move beyond traditional B2B marketing and adopt proven B2C approaches to build stronger brands, drive demand, and create more memorable, high-impact engagement.

Co-Sell That Closes: How High-Growth Partners Work with Microsoft
April 29, 2026 | 11:15 AM – 12:00 PM | Bayhill 20 (90 - RT)
Speaker: Margaret Totten, CRO, Yavrio

We will break down what actually drives Microsoft co-sell success, how to align with seller priorities, and how to structure opportunities that translate into predictable, repeatable revenue.

Visit us at our booth G14

We will also be available throughout the event at our booth G14. We would love to meet with partners, customers, and fellow ecosystem leaders to talk about embedded payments, bank connectivity, and the future of finance inside Business Central.

We are also inviting a small number of partners to join us for a 5-10 minute informal interview spotlight, where we will capture perspectives of your experience, your partnership with us, and what you’re seeing in the Business Central ecosystem.

If you are attending Directions NA, we would love to connect with you in person.

‍